Tired of tweaking copy, running split-tests, and messing with scripts to interact with visitors? Then here’s an extremely simple conversion boosting tip that you can have up on your site within 3 minutes (less if you’re savvy).
Take a look at the address bar on your browser… see that image to the left or the URL? That’s a favicon.
It’s a small, but powerful element that adds trust and credibility to your site. Not to mention the boost to branding it provides.
For some reason, many website businesses neglect this when optimizing their sites for conversions. Perhaps they don’t know how easy it is to set-up.
Head over here at marvel at the ease…
http://www.flavicon.com/converter
{ 1 comment… read it below or add one }
Very cool, helpful and fashionable Web 2.0 technique. Can you get a tiny little picture of yourself in there ?
Thanks, Mark